One of the many great things about the Columbus entertainment scene is that it’s relatively tight-knit. When we get the honor of working with musicians here in the city we like to stay connected and invested in their careers and life in general. Perhaps the artist that most exemplifies this special relationship we like to espouse is Jordan Kirk, a swashbuckler with a guitar and flowing hair. We’ve done music videos, live sessions, and photography for Kirk and we’ve also fostered a friendship with the man.
Our latest work with Kirk for his tune “My Coffee” (designer and artist, Curtis Cassell, also worked on the video) takes inspiration from Magritte’s surrealist art. Kirk really wanted scenes that were somewhat static, almost as if it were a surrealist painting. Thus, our main goal was to create scenes that were slow moving yet captivating and weird. Director of Photography, Ori Segev, notes that the shots dwelling on Kirk singing were his favorites. “Holding shots on someone singing for a long period of time is tough to do,” he says, “but Jordan makes it captivating. His lack of emotion really plays into the theme of the video. He makes it work.”
At one point, Segev and Noah Dixon (chief editor/director) filmed Kirk singing underwater - shots that were extremely hard to pull off. The camera screen, encased by a waterproof guard, was hard to see even with the help of water goggles and focusing was even tougher. Alas, it's one of our favorite scenes in the video. So often do shoots take on the trial and error method. It’s the best feeling in the world when one can pull off that tough shot.